Volume 6, Issue 2, September 2013

Published: 2016-02-23

From the Editor's Desk

  • From Editors Desk

      Anitha Ramachander
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      • Abstract views: 218 times| Download: 150 times
    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88254

Articles

  • Critical Attributes in Service Quality & Passengers Satisfaction:An Empirical Study of UPSRTC in Agra District

      Manoj Kumar, Madhu Anand
    4-16
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      • Abstract views: 193 times| Download: 130 times
    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88257

  • "Impact of Relationship Quality on Firm's Export Profitability:A Study of SMEs in Gujarat"

      Shivangi Singh, Pawan Kumar Chugan
    17-24
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      • Abstract views: 196 times| Download: 188 times
    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88260

  • Pattern of Retail Marketing

      B. Charwak
    25-28
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    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88261

  • A Literature Survey on Significance of Leadership Influence on Effectiveness in Banking Sector

      G. S. Anju, J. K. Raju
    29-38
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      • Abstract views: 195 times| Download: 29 times
    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88263

  • Social Entrepreneurship:A Key to Societal Transformation-An Exploratory Study

      D. Tamizharasi, J. Suhasini
    39-47
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      • Abstract views: 199 times| Download: 97 times
    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88268

  • Frugal Product Innovation in Urban Affordable Housing-With Special Reference to the Bottom of the Economic Pyramid

      Lakshmi Jagannathan, Roshny Unnikrishnan
    48-57
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      • Abstract views: 182 times| Download: 28 times
    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88970

A Case Study

  • 'Odin' to 'Trade Tiger' at Sharekhan Pvt Ltd -A Shift in Trading Platform

      C. Prabhavathi
    58-61
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    DOI: https://doi.org/10.21095/ajmr/2013/v6/i2/88972