PANDEY, Manoj; RAJU, J. K. Brand Symmetry Index Model to Measure Brand Uniqueness. Adarsh Journal of Management Research, [S. l.], v. 6, n. 1, p. 1–17, 2013. DOI: 10.21095/ajmr/2013/v6/i1/88328. Disponível em: https://adarshjournals.in/index.php/ajmr/article/view/88328. Acesso em: 18 oct. 2024.