Big FM 92.7 and KFCC:A Case of Conflict Resolution through Mediation

Authors

  •   Seema Sambargi MBA Department, S R N Adarsh College, Bangalore
  •   Asha Ganesh C B Bhandari Jain College, Bangalore

DOI:

https://doi.org/10.21095/ajmr/2010/v3/i2/88968

Keywords:

Sandalwood, KFCC, Big FM 92.7, Conflict Resolution, Empathise, Balance of Power, Appease, Mediation, Pride.

Abstract

This case study details how perceptual and cultural differences lead to a conflict between a corporate house and the Kannada film industry. It also shows how the choice of mediator who can empathise with both sides can resolve conflicts.

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Published

2010-09-01

How to Cite

Sambargi, S., & Ganesh, A. (2010). Big FM 92.7 and KFCC:A Case of Conflict Resolution through Mediation. Adarsh Journal of Management Research, 3(2), 74–78. https://doi.org/10.21095/ajmr/2010/v3/i2/88968